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Home Personalities

Live up to your dreams

Brand Kerala by Brand Kerala
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Live up to your dreams
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Gone are the days when women were considered no match for all powerful men in this world, says Ms. Sunu Mathew a very enthusiastic and vibrant personality who heads C World Holidays based in Trivandrum.

Ms. Mathew, overcoming all negative notions about women in the hospitality sector, has proved beyond doubt her expertise in the industry. At C World Holidays, Ms. Mathew takes care of the senior management responsibilities such as planning, strategic business alliances and associations worldwide, contracting and networking with worldwide industry partners for effective and lucrative business development, purchasing and procurement, selecting new destinations, and analysing the reporting system. The key person behind the destination Management – Out Bound Tours which is C World Holidays strength, Ms. Mathew has more than 20 years of experience in the travel industry.

Passionate about helping people, Ms. Mathew strives not to just create success graph in the industry, but bringing a positive change in the community. She believes that life should have a meaning, and works with an organisation called Ability Aids (AAIIS) whose mission is to work towards the betterment of the life of deprived children and their families, physically challenged, destitute seniors and communities living in poverty and injustice.

Ms. Mathew says organisational leaders need to be non-coercive, comprehensive thinkers – individuals who are skilled at building work relationships and fostering collaborative teams. These are the traits and behaviours most frequently associated with women’s management style.

Additionally, women tend to possess transformational leadership characteristics, those traits that enable them to enact dramatic organisational change through providing a vision and inspiring a sense of purpose in others. Women emphasize both interpersonal relationships and task accomplishment, whereas their male counterparts focus more intently on the task.

Ms. Mathew had initiated several steps in the hospitality sector for women empowerment. They are aimed at developing role models within the organisation, to inspire women to progress their own career in hospitality; establishing platforms to share experiences, seek guidance, support and inspiration ensuring internal practices are aligned; Spotting female talent with potential and cultivate mentoring relationships to support their development; Initiatives that support women as a key talent source for future leadership roles, through talent spotting, effective succession planning and active profiling; Implementing measures that enhance women participation in decision-making, leading to higher female representation in managerial positions.

The employees of C World work with Ability Aids where special focus is placed on empowering women as equipped with proper resources, women can realise their full potential, exercise greater choice to participate, contribute and become catalyst for change in their communities

Ms. Mathew’s greatest achievement is being selected as Titans of Travels in Indian Tourism Industry by Indian Express.

Brand Kerala

Brand Kerala

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